Flickr page

here's the link to the AIC teen programs flickr.  I put up to the monthly limit of 100MB up....  and didn't set the url to a name so Hillary can choose it.

Art Institute of Chicago Teen Lab Focus Group

Wednesday, November 4, 2009
Approximately 27 teen participants

I. Internet
How often do you use the Internet?
• About 75% report using the Internet every day
• Estimate that they use the Internet 20, 25, or 50 hours a week (most 25 hours a week)

What do you use the Internet for?
• Homework
• Google
• Facebook

II. Cell Phones
Do you and your friends have cell phones?
• All but two own a cell phone
• Majority of their friends have cell phones
• Over 80% have Internet on their cell phones

III. Social Networks
Do you use social networks like MySpace or Facebook?
• 100% use Facebook
• About 30% use MySpace
• Majority prefers Facebook to MySpace
o Facebook is more organized; it’s easier to find people and more conducive to marketing themselves to colleges through their profile, pictures, and the groups with which they’re affiliated
o MySpace is overcrowded and messy, though they like the ability to customize

What about other social networks like Twitter or media-sharing networks like YouTube?
• 1/3 use Twitter
• 100% access YouTube regularly (many have accounts
• Familiar with Ning, which is required by Teen Lab
• Unfamiliar with Flickr

IV. Blogs
Do you blog?
• Only a few (4-6) like to blog
• Most familiar with Blogger
• Do not enjoy blogging about required topics for homework, but like the idea of posting freely about subjects of interest to them
• Expressed interest in posting artworks and videos



V. AIC Teen Programs Facebook Page
If Teen Lab (or AIC Teen Programs) had a Facebook page would you be a fan? Why?
• Over 85% would be a fan
• Would like to find out about events and parties through the page
• Being a fan of the museum is impressive to colleges and employers; being part of the teen page shows active involvement
• Fan pages are cool

Are any of you fans of the museum wide Facebook page?
• 4 are fans of AIC’s museum-wide page
o Would be more comfortable posting to a teen page
o Would like the teen page to link to the museum wide page
•
VI. Misc.
How did you learn about Teen Programs at the Art Institute?
• After School Matters, teachers, friends, TV (local access events listing)

Would you like to receive emails about special events and workshops?
• 50% are interested in an email newsletter

General requests
• Art Parties: slinging clay and paintballs, Now & Later party, fashion shows, masquerade/costume parties, events that feature local bands and artists, fieldtrips, Kaleidoscope
• More free events
• Would like to receive more information about teen programs and events via email

Facebook Page Content

For now, unless we can come up with a better “brand,” let’s call the page AIC Teens or something like that. We should also try to get a Teen Programs mission statement from Hillary for the heading box on the page.

Tabs: Wall, Info, Photos, Boxes, Events

Wall:
Maybe an intro wall post? Something like….

AIC Teens is on Facebook! Use this space to connect, share ideas, and find out about upcoming events at AIC.

Info:
Basic info:
Location:
111 South Michigan Avenue, Chicago, Illinois, 60603

Museum Hours:
Monday–Wednesday, 10:30–5:00
Thursday, 10:30–8:00
Friday, 10:30–5:00
Saturday–Sunday, 10:00–5:00

Admission for teens: $12; Free admission Thursdays, 5:00-8:00

Detailed Info:
Website:
http://www.artic.edu/aic/education/teens/index.html
http://www.artic.edu/aic/

Public Transit:

AIC is located one block east of the Loop at the intersections of Adams and Michigan Avenue.

El:
Brown, Green, Orange, Pink, and Purple lines to Adams/Wabash.
Red and Blue lines to Monroe.
A number of bus lines also stop at the museum.

Metra:
Van Buren and Millennium stations stop underground 1–2 blocks away on Michigan Avenue. Visit Metra's Web site for route, schedule, and fare details.

(maybe include the transit map from the website http://www.artic.edu/aic/visitor_info/parking.html)


Photos:
Include images from Hillary with general captions

Boxes:
Boxes for Flickr page and YouTube page (is there another I’m forgetting?); include a box for Teen Lab

Events:
Saturday, December 5
Teen Workshop: Photo Stories

Host: AIC Teens
Start time: 10:30 a.m.
End time: 4:00 p.m.
Location: Art Institute of Chicago
Street: 111 South Michigan Avenue
City: Chicago, IL
Phone: (312) 857-7142
Email: teens@artic.edu

Description:
Use digital photography, collage, and Photoshop to create your own digital art after viewing the Photography exhibitions On the Scene: Jason Lazarus, Wolfgang Plöger, Zoe Strauss and Playing with Pictures: The Art of Victorian Photocollage.
Registration required. Fee: $10 for members; $10 plus the cost of museum admission for non-members. Please call (312) 857-7142 or e-mail teens@artic.edu for more information and to register.



Thursday, December 10
Teen Night (?—whatever they were talking about before the focus group; also, how can we elegantly say this is FREE)

Host: AIC Teens
Start time:
End time:
Location: Art Institute of Chicago
Street: 111 South Michigan Avenue
City: Chicago, IL
Phone: (312) 857-7142
Email: teens@artic.edu

RH Focus Group Results

Focus Group Questions Answered - RH

How often do you use the Internet? Hours per week?

Every day (80%)

Hours per week: 50, 20, 12

What do you use the Internet for?

homework

google

facebook

Do you have a cell phone?

All but 2 students have cell phones.

What percentage of your friends do you think have Internet access at home, at school, or on a phone? 

All, majority have

Do you use social networks like My Space or Facebook? 

Facebook 100% (facebook is more organized, easy to find people, for marketing yourself, for marketing yourself to colleges, profile, groups, pictures)

Some Myspace (It’s cool, some people over do it)

Also use Twitter and Blogger

If Teen Lab (or AIC Teen Programs) had a Facebook page would you be a fan? Why be a fan?

About 85% would be a fan

For events, parties

Museum-wide facebook page has more stuff, don’t like the idea of people thinking they know what I like or what I’m interested in.

Would you participate in an Art Institute Teen Programs blog? 

Are doing this in Teen Lab.

Would you like to get emails about special events and workshops? 

50% yes

What other organizations/institutions do you follow online? Are you part of their social networks?

Some organizations, don’t know.

How did you learn about Teen Programs at the Art Institute?

After School Matters, teachers, friends, TV (local access events listing)

Would like:

Parties

Like Kaliedoscope

Now & Later parties

Field trips to see different kids of work

Fashion shows and after parties

Anything to lighten the atmosphere of intimidation (security officers)

Costume party

More free events (would go to the MCA for $7 instead of AIC for $18)

Some notes from Teen Lab

Here are highlights from last Wednesday's focus group with Teen Lab. I counted about 27-28 students See my document (check your email) for more details:

• About 50% of the students use the internet. Students suggest they spend about 15-20 hrs a week on the computer.
• 80% of the students have cell phones. Over 80% of the kids have internet on their cell phones to access emails and music.
• They believe Facebook is a lot better than MySpace since it’s clean, organized, and easy to find things and people. A student talked about the marketing aspect of it, regarding the use of individual’s profile, pictures, and groups.
• About 30% use MySpace.  It was generally summarized as “overcrowded” and “messy” interface and layout.
• Only about a third of the students use Twitter.
• They prefer to use Photobucket more than Flickr

Benchmark Highlights

Contemporary Jewish Museum
http://www.thecjm.org/index.php?option=com_content&task=view&view=article&id=17

Social Networking
• Teen Art Connections Blog
• Facebook group: Teens at the Contemporary Jewish Museum


Institute of Contemporary Art, Boston
http://www.icateens.org/

Teen Website
• Students’ recent artwork on the homepage
• Each page on the site features a video that starts playing when the page is opened
• Includes profiles for Teen Council participants
• Professional development resources available for download
• “Student Work” gallery page allows user to search by class, medium, etc.


Museum of Modern Art
http://www.moma.org/learn/programs/teens
http://redstudio.moma.org/

Teen Websites
• Red Studio website developed in collaboration with high school
• Launching a new teen site developed by teen council

Social Networking
• Facebook, MySpace, Flickr, YouTube, Twitter, Blogs
• At one point used every social network; trying to streamline
• Encourage interaction with prompts: “What creative thing will you do this weekend?”
• Update frequently; noticed increase in interaction upon updating daily
• Blogs for each teen class

MoMA Teen Audio
• Annual podcasts developed and narrated by teens available online


Walker Art Center
http://teens.walkerart.org/

WACTAC website
• Impressive archive of past programs including a 24-hr art-making marathon
• Profiles of WACTAC alumni
• Teen Program How-To Kit (how to start a Teen Arts Council)

Social Networking
• Facebook (500+fans), YouTube, Twitter, Vimeo, teen blogs with excellent interaction


Whitney Museum of American Art
http://whitney.org/thewhit/
http://whitney.org/learning/?url=%2Flearning%2Fteens.php

The Whit Website
• Features “The Whit Talk and Text Tour” (audio tour by/for teens who share personal stories conjured by various objects)
• behind the scenes films, interviews, etc.
• “Learning at the Whitney,” a learning resource web page for teens

Social Networking
• The Whit Blog: http://whitney.org/thewhit/blog/


Other Notable Teen Programs Websites
• Andy Warhol Museum: http://www.warhol.org/education/index.html
• Brooklyn Museum: http://www.brooklynmuseum.org/education/teens.php
• Museum of Contemporary Art, North Miami: http://www.mocanomi.org/teen-programs/
• Young Tate: http://www.tate.org.uk/youngtate/


Recommendations for AIC Teen Programs
• Develop a Teen Programs Facebook page
-Update regularly with the goal of teens ultimately maintaining it themselves (perhaps responsibility of Teen Lab or Teen Council)
-Post engaging discussion questions and prompts
-Use for announcements and the promotion of blog, YouTube, and Flickr pages
-“Friend” everyone
- YouTube and Flickr pages should also be developed for online gallery space
- YouTube can contain all available time-based work by students
- Flickr page can have images posted on a quarterly/semester basis
• MySpace, Twitter, etc. do not seem necessary at this point
• Develop a Teen Blog akin to The Whit or the WACTAC blogs
-Authored by Teen Programs instructors, interns, and students
- Integrate blog into program curricula as an extended learning tool

Focus Group Questions ---> ver. 3

Focus Group: AIC Teen Programs Web Presence

DRAFT Questions (ver 3)

10.28.09

[Let’s collect age and gender info from Hillary]


How often do you use the Internet? Hours per week?

What do you use the internet for for?

What percentage of your friends do you think have Internet access at home, at school, or on a phone? (may want to describe "percentage" if their unclear)

Do you use social networks like My Space or Facebook? Why? And how often? Which do you prefer most?


If Teen Lab had a Facebook page would you be a fan? Why be a fan?

I’ll read a list of sites let me know if you use these sites and why:
YouTube, Blogger, Xanga, Open Diary, Live Journal, Blogster, Twitter, Ning, OkCupid, Flickr, Flixster, DevianART

Would you participate in a Teen Programs blog? And/or would you like to get emails about special events and workshops?

How did you learn about Teen Programs at the Art Institute?

Let’s say you’d never been to the Art Institute before--what stuff would you want to see about Teen Programs to show you what they’re really like? <--Perhaps reword such as:


Let's say you are new to the Art Institute of Chicago–What type of awesome event, activity, exhibit, or workshop would get your attention and make you feel like coming to the museum? For example, a ride simulator? Or an interactive computer game exhibit? Or perhaps a workshop to learn anime?

-------------------------

I slightly change the order of the last few questions but overall looks good. Best to not make it too long.